WE ARE CROOKED CHAPS.
We’re a sharp crew bent on bringing GUTS AND GLORY to fine grooming products crafted for men, and made to become indispensable to the daily rituals of self-care and personal style.
Fiercely independent and passionate about the science, we’re driven to create unique skin-protecting, experience-heightening, life-improving formulations for an uncommon and particular patron: AUTHENTIC, RAW INDIVIDUALS WHO STAND OUT FROM THE CROWD AND STAND UP FOR WHAT THEY LOVE.
HARD-CORE. HIGH-QUALITY.
What is “quality” anyway, besides something everybody jaws about but nobody pins down? Here’s our take: Quality’s about character. Deep-down. Being true to ourselves and no one else. Then it’s about, giving you an experience — sensory, emotional, physical, total — that nobody else can. But enough philosophy. Quality is packed into our killer grooming goods at the ingredient level, and the proof comes when you use them. We pledge, hand over beating heart, to be transparent about the stuff we mix up and make for you. All to make taking care of yourself the best part of every 24 hours. Dig into all the product deets and discover what’s to love.
THE ORIGINAL CROOKED CHAP IS A HER.
Why bring another brand of grooming products into the world when store shelves, salons, barber shops and boutique online sellers offer a mind-numbing glut of choices already? In a word, passion.
Company founder Jen Day has worked years in this industry, getting to know the good, bad and ugly at the chemical level. She’s got a serious thing for it. Driven by an intense, YOU-CAN’T-SAY-NO-TO-ME desire to give the marketplace something new, totally unique, and more — to give people’s beards, faces and skin something substantially finer — Crooked Chaps came into being. ALL LOVE. NO APOLOGIES.